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Once you start building blocks your ability to write high converting ads FAST and EASY compounds.
And that brings me to RULE # 3 - Make Sure You Never Lose An Idea, Note, Or Thought Again.
This one is painfully obvious, but I want you to really think about it.
How many great ideas have you had while driving in the car, on a walk, or in the shower. You mean to jot them down but then you forget them. Or, how about this one. How many books have you read and when you’re done you can barely even remember what the book was about?
How many podcasts do you listen to full of great ideas that never amount to anything?
To put it another way - aren’t you sick of consuming tons of interesting information without it having a meaningful impact on your copy or your business income? I mean call me crazy, but if you’re anything like me you probably read articles everyday, books every week, listen to podcasts and audiobooks in the car, and yet - what becomes of all that information?
For me - it was truly “in one ear and out the otherâ€. Until, I discovered my copywriting system. This system leverages technology and tools that make capturing ideas, notes, thoughts, book and podcast highlights, pretty much anything you want - EASY and automatic.
I cringe when I think about how much information I’ve lost over the years. Book ideas, winning headlines, great leads, incredible guarantees, products that will never see the light of day - all because I didn’t have my Copywriting System setup.
The 3 Commandments?
I’m not gonna sugar coat it. RULE # 3 is the most important of them all. And it comes down to what I call the 3 Commandments of Rule 3. You must have a system in place to COLLECT information that can be used in all your advertising. You must then be able to CONVERT that information into “Lego Blocks†of copy that you can use time and time again.
And finally, you must be able to CLASSIFY this information into what I call the “Infinite Folder Systemâ€. This is the part of my system that blows people away. It’s such a leap into the future and it’s the secret sauce that makes copywriting so simple, so easy, so fast, so unbelievably effortless that it almost defies logic.
Right now you most likely open a blank google doc and start typing. You hope and pray the right words come to you as you blindly battle the blank page. I’ve been there and it’s no way to live your life, trust me!
With the Infinite Folder System, every piece of knowledge you gather or create from anywhere in the world (online and offline) is magically transported to one central “brain†that you can access from anywhere.
Say you need to write an ad about a coaching or consulting business. You can literally type in the word “coach†and in a matter of seconds see everything you cataloged under that word.
If you need to write about a certain supplement, you type in the name of the supplement and there you’ll find every study, every chart, every note you’ve ever written down about that subject.
And perhaps even more importantly - all your notes are interconnected. Almost like a Wikipedia page where different thoughts link together. This takes writing ads from messy and boring to magical and fun. Copywriting is no longer a chore, but a playful discovery of ideas, notes, concepts, headlines, leads, and more.
And if you’re a business owner, it’s even better. Because this Infinite Folder System includes all the best, highest converting time-tested templates. You just type 2 keys on the keyboard and press enter - and the templates appear - like magic.
You fill in the blanks with your existing Copy - the Lego Blocks - and BAM - Sales Letter complete.
I could go and on about how wonderful this system is and how much it’s changed my life and how much I believe it can change your life… but this report is getting way too long already.
How My Breakthrough Can Increase Your Bottom line
You see, when I set out on my journey of discovery to so